Suruthi Poornima's Porfolio

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Projects

"Art"

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Redesigning ZARA's website

How I've Made Booking slots for Laundry Easy

Web Redesign

At-a-Glance

I've redesigned the website for the popular fashion brand ZARA after user research and carefully evaluating the pain points of the website and came up with a new and improved mockup for the website while still maintaining the care design philosophy of the brand.

Type of Project

User Research, Visual Design, Website Designing

Role

UX/UI Designer

Time

1 Week (approx.)

Skills

Visual Design, High Fidelity Mockups, Preliminary User Research, etc.

At-a-Glance

UX/UI Designer

Role

Time

3 Weeks

Visual Design, High Fidelity Prototyping, Preliminary User Research, User Personas, Wireframing, etc.

Skills

Type of Project

Visual Design, Non conventional Device

At-a-Glance

UX/UI Designer

Role

Time

3 Weeks

Visual Design, High Fidelity Prototyping, Preliminary User Research, User Personas, Wireframing, etc.

Skills

Type of Project

Visual Design, Non conventional Device

How the site looked before and what were the problems?

Taking all those pain points and issues in, this is my new and improved version of the website

So what did I learn?

FINAL THOUGHTS

The redesign taught me how to tackle user problems and user pain points in a website, while still preserving the care design philosophy and brand identity.